Portfolio

Here are samples of my writing style from B2B brochures to web copy.

Sales SheetSellSheet_Page_1

Assignment: Marketing collateral for a (fictional) product launch, a one-page, front-to-back piece. Ideal for use at a trade show or health expo where massage therapists are likely to attend.
Conversion goal: For the individual to either order the product or visit the website and get more information.
Software: Adobe Photoshop & InDesign

Click photo to enlarge the outer image page. See the back image page by clicking link below, or view the PDF for the entire front and back together.

Image Back Page
PDF

B2B Capabilities Brochure Resort Capabilities Brochure

Assignment: Marketing piece for a (fictional) resort hotel as a destination for corporate seminars, presentations and conferences.
Conversion goal: For the business to call or contact the hotel event representative.
Software: Adobe InDesign & Photoshop, Microsoft Word

Text in the brochure can be used as website copy as well.

Click on image or link below to open the PDF file.
PDF

Corporate Fact SheetCorporate Fact Sheet_Page_1

Assignment: Summarize a company profile for Waterson, Inc., a (fictional) hospitality furniture manufacturer.

Text in the brochure can be used as website copy as well.

Click photo to enlarge or open the PDF file for the entire 2-page document.

PDF

B2B Marketing BrochureZenEssence Spa

Assignment: Create a marketing piece for a (fictional) skin care line of products used in professional spas globally.
Conversion goal: For the spa owner to call or contact the business and make further inquiries about carrying their line of products.
Software: Adobe In-Design & Photoshop, Microsoft Word

Text in the brochure can be used as website copy as well.

Click photo to enlarge the outer image page. See the inner image page by clicking link below, or view the PDF for the entire front and back together.

Image Inner Page
PDF

Social Media Advertisingse-fbad-campaign

Stroller-Envy.com ad on FaceBook to promote my all terrain stroller guide.
Conversion goal: Clicks through to my website, increasing visibility, with readers eventually clicking on a product link to Amazon, making a purchase, and thereby my site earning a commission.

Click on photo to enlarge.

Website Copy

My consumer review and research website for moms who are in search of a new stroller. Active since 2009, all content my own.
Stroller Envy 

Blog Copy

Monthly blog contributions on the latest stroller news for a mom-centric lifestyle publication.
Savvy Sassy Moms

Email Marketing Campaign

Monthly newsletter campaign for subscribers to my artist website.
Conversion goal: Buyer for the painting and a special discount for subscribers.
Email Newsletter

Ebook Writinglivinginthailand-cover

Sample 2-page  introduction to The Expat Woman’s Guide to Living in Thailand, a 173-page e-book I authored, helping newly arrived foreign women navigate their way in the Land of Smiles.
PDF

Supporting Online Articles 

 

Work with me

  • E: amy@amystanathorn.com
  • P: 510.846.0818

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